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All industries fear change.  Change is often seen as the threat beyond our control.  What goes on in the business world around us is more than we can control. But more change in the business world leads to more opportunity. The developments in the Day Spa and growing medical Spa fields are no different. We often talk with beauty therapists and spa owners that are concerned about keeping competitive with the high-tech and often high expense of the medical Spa market.  But, what is happening in the Spa world is more of an evolution into specialisation than a turn towards the great ice age...

Before I delve into the world of Shrinking Violet stretch mark prevention and reduction, there’s a couple of things I want to share with you. Firstly, you are certainly not alone. Be it from puberty, hormone changes, pregnancy or rapid weight loss, most women will get stretch marks at some point in their lives. Secondly, as with most things, prevention is more effective than removal. The earlier you begin your stretch mark prevention routine, the more you will be protected from developing stretch marks, that can also show up on your thighs, bottom and upper arms. Last but, not least,...

SWELLING AND PAIN ARE COMMON SYMPTOMS AFTER GIVING BIRTH. LUCKILY, POST BABY SHRINKING VIOLET WAIST TRAINERS CAN HELP EASE THE PRESSURE Everyone from Cardi B to the Kardashians have touted using a waist trainer to help snap back after having a baby, but post baby waist training isn’t a just a fad for celebrities. In fact, the practice of waist training after birth dates back centuries: Japanese mothers turn to a sarashi after birth. Malaysian culture refers to waist training as bengkung, Mexicans use a waist trainer known as the faja. But what exactly is post baby waist training? THE...

To me, to lose weight you need to eat the right things, so healthy smaller portions, and move more, so exercise. Not go on whatever the latest craze is, 5:2, Clean 9, Juice +, because it’s not permanent. You need to change your habits. That said, when I got asked if I wanted to trial a new beauty treatment, Shrinking Violet, which claimed that it would help you: “Lose a Dress Size in One Treatment” I thought, well why not give it a go. I’ve nothing to lose, it’s not a starve myself kind of diet and I quite fancied...

Every business needs to market itself, to get the word out about the availability, uniqueness, and quality of its goods and services. In the increasingly competitive day spa industry it’s important to make potential customers aware of a company’s distinctive qualities. As a result of all this competition, it’s also become more expensive to attract and expand on sales. Many spa owners have become disillusioned with the investment return of conventional advertising and promotion; particularly print ads in newspapers, circulars, and magazines. The few businesses that can afford television and radio spots have seen returns even more disappointing. Product and...